143: The Slow & Stressful Way to Kill Your Startup: Lack of Urgency
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Our topic today is why a company needs a sense of urgency. Before you start calculating your production time or revising your marketing strategy; the point we want to make today is do you know your customer and what they need?
So many people equate the word urgency with speed. But we mean it to be are you on track with your market and its needs. Today we discuss how to know when you are on track and have a genuine interest in helping your customers.
Our points for today:
- What is a sense of urgency?
- Why urgency doesn’t mean “speedup.”
- How time is part of this team discussion.
- Why a team would lose or never have a sense of urgency.
- How founders lose a sense of urgency.
- How to change the mindset to align with a sense of urgency.
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